A Telstra branded chargebar kept race goers connected at this year’s Epsom Super Saturday, located at Randwick Race Course on October 1st.
The exclusive Chargebar service offered the select 200 carousel attendees the chance to recharge their mobile devices, whilst enjoying the day at the races. Some of the notable carousel attendees included television and music personality Andrew Gisbergen, swimwear model and celebrity Lara Bingle, NRL South Sydney Rabbitohs’ Sam Burgess and Underbelly star Firass Driani. Whilst recharging his mobile phone at the Telstra Chargebar, Dirani said, “What a great idea! These things should be everywhere!”
There has been strong demand from telecommunications companies using chargebars as an event activation marketing tool, with Brisbane Airport hosting a Vodafone Branded chargebar and Optus sponsoring Chargebars for various industry events during 2011.